Questions we get before kickoff
Clarity before we build
Clear expectations save time and avoid bad-fit projects. If you still have questions, send your brief and we'll give you a straight answer.
Planning and build
How projects are scoped, timed, and delivered.
How long does a project take?
Most websites run 3-8 weeks. Web apps and internal systems are usually 8-20 weeks depending on complexity, approvals, and integrations.
What’s the difference between a website and a web app?
A website is primarily a marketing and information layer. A web app is product software people log into to complete tasks and workflows.
After launch
What support looks like once the product is live.
Do you stay involved after launch?
Yes. We stay involved for updates, fixes, and ongoing improvements so performance stays strong as your business evolves.
What happens right after launch?
We monitor stability, resolve snags quickly, and run through a clear handover process so priorities, ownership, and next steps are all explicit.
Do you offer ongoing support?
Yes. Ongoing maintenance is part of how we work, including technical support, iteration planning, and delivery of follow-on improvements.
What happens if something breaks at two in the morning?
Errors are reported automatically rather than waiting for someone to notice and tell us. Every project we run has error monitoring wired into both the browser and the server, so a fault that affects real people surfaces as an alert rather than as a complaint days later.
Cost and commitment
What things cost, and what you are agreeing to.
What does a project actually cost?
The price is based on the scope of your project. Use the estimator to describe what you need and receive an initial range and timeline by email. Apps and business systems need a conversation to confirm the scope. Before work starts, we agree the deliverables, build price and ongoing support costs in writing. The estimate is a starting point, not a commitment to buy.
Use the estimatorHow is your monthly fee different from a website subscription?
Ours sits alongside a build fee rather than replacing it, and that is the whole difference. A subscription plan that replaces the build fee looks smaller right up until you add it up: five years at a few hundred a month runs into five figures, and at the end you still do not own anything. You pay us once to build it, which is what makes it yours, and then a monthly retainer for hosting, maintenance, security and updates. Two fees, but the first one buys something.
Can we start small and see how it goes?
Yes, and it is often the sensible thing to do. A first phase that solves one real problem tells you more about working with us than any amount of discussion, and it means the bigger decision is made with evidence rather than optimism.
Do we need everything decided before we start?
No. You need to know the problem, not the solution. Turning up with a rough idea and a real frustration is a better starting point than a specification written to guess what a developer wants to hear.
Working together
What we need from you, and how we handle your information.
What do you need from us to get started?
One conversation, and access to whoever actually understands the problem. Not a document. The most useful first meeting is usually with the person who currently works around the thing that is broken.
Will you sign an NDA?
Yes, and you do not have to ask. We treat client work as confidential by default, and we are happy to put that in writing before you share anything.
Can you work with the systems we already have?
Usually. Most businesses are not starting from nothing, they are starting from a spreadsheet, an off-the-shelf tool and a process that lives in someone's head. Connecting to what already works is normally cheaper than replacing it, and it is the first thing we look at.
Do we own the software, or do you?
You do, once the build has been paid for in full. That is what the build fee buys. In day to day running we keep hold of it and operate it for you, because that is what the retainer pays for and because a folder of source code is not much use to most people. Owning it and having to look after it are two different things. Ask for a copy whenever you want one and you will get it. Third-party frameworks and services keep their own licences, as they would with anyone.
If the retainer stops, do we lose the software?
No. The build fee bought the software; the retainer pays for hosting, maintenance, security and updates. Ending one does not undo the other. If a retainer ends you get a complete export of your source files, content and assets within 14 days, what you reasonably need to host it elsewhere, and 30 days still live so there is time to move it or find someone else to run it.
Is our data ours?
Yes, without qualification. Content and business data you put into software we run for you stays yours, and you can ask us to export it in a common, usable format at any time, including when you leave. We will not hold your data hostage.
Who looks after hosting and updates?
We do, for as long as a support, hosting or retainer plan is running. That is deliberately separate from ownership: owning the deliverables does not include hosting, deployment, monitoring, security patching or updates, so you are never paying twice for the same thing or wondering which of us is watching it.
Where are you based, and does it matter?
Lancashire, working remotely with clients across the UK. In practice it matters less than how quickly you get an answer when something needs deciding, which is the thing worth judging us on.
How we know it works
The checks that run before anything reaches you.
How do you know it works before it goes live?
Automated checks run against every change, and they block the release rather than warn about it. They cover the build itself, the copy shown to users, whether text is squeezed or overflowing at any screen size, and the weight of media on the page. The services page shows which checks run and what they reported on this site.
Will it work properly on a phone?
It is checked at phone width as a matter of course, not as an afterthought once the desktop version is signed off. Layout and text wrapping are verified at small sizes on every change, because that is where most of your visitors are.
Do you test it yourselves or is that our job?
Ours. You should be reviewing whether it does the right thing for your business, not finding broken links and error messages. If you are the one discovering faults, we have not finished.
Send your brief.
We'll tell you if it's a fit, what we'd build first, and what timeline is realistic.
